H&HN senior online editor Haydn Bush talks to patient activist Dave DeBronkart and Mayo Clinic social media guru Lee Aase about how hospitals can use social media to meaningfully connect with patients, sometimes saving and healing lives in the process. Running time: 3:40.
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Linking Hospitals with Patients: The Power of Social Media
For patients seeking critical information on their condition, a hospital's social media offerings can be a life or death matter.
September 26, 2011